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Aloha Shirts

First Day of Issue Date: January 19, 2012

First Day of Issue Location: Honolulu, HI

About This Stamp

Nothing says “Hawai‘i” or conjures casual good times like the colorful Aloha shirt, which takes its name from the Hawaiian word often used as a blessing or greeting. The U.S. Postal Service celebrates the spirit of “Aloha” with five stamps, each depicting a different shirt.

Aloha shirts are made from boldly patterned fabric showing decorative images of Hawaiian life. Two of the five classic shirts depicted in the stamp art showcase surfers and their boards; one shows fossil fish, shells, and sea stars; another shows a tropical flower known as the bird of paradise; and one shows Kilauea, a volcano on the Big Island of Hawai‘i.

Some commentators have traced the “casual Friday” custom observed in America’s mainland offices to Hawai‘i, where Aloha shirts were first worn to work on Friday. The shirts, which have a straight lower hem and are worn hanging loosely over the trousers rather than tucked in, are now widely considered acceptable business attire in the 50th state, where the climate can make a suit and tie uncomfortable.

Art director Carl Herrman designed these stamps using photos by Ric Noyle.

The Aloha Shirts stamps are being issued in self-adhesive sheets of 20 and coils of 100. They are being sold at the postcard rate, 32 cents each, amounting to $6.40 per sheet, or $32.00 per coil.

Stamp Art Director, Stamp Designer

Carl T. Herrman

As an art director for the U.S. Postal Service® for more than 15 years, Carl T. Herrman designed more than 50 stamps and guided more than 250 stamp projects, including Marilyn Monroe, James Dean, Humphrey Bogart, and Comic Strip Classics. He also served as art director for five of the Celebrate the Century stamp panes. He has won more than 260 awards for design and design management, including two gold medals from the Society of Illustrators.

Herrman’s career has included positions as Director of Creative Services and adjunct professor at the University of North Florida in Jacksonville, and Director of Marketing and Publications for the University of California at Irvine. He has provided consulting services for the Smithsonian Institution, the National Trust for Historic Preservation, and numerous academic institutions. Herrman lives in Carlsbad,California.

Existing Photos by Ric Noyle

First Day of Issue Ceremony

First Day of Issue Date: January 19, 2012
First Day of Issue Location: Honolulu, HI

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