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The Postal Store®

Santa and Sleigh

Series: Holiday Celebration: Holiday

First Day of Issue Date: October 13, 2012

First Day of Issue Location: New York, NY

About This Stamp

These cheerful stamps portray Santa Claus flying through the air in his sleigh. With a cargo of toys and gifts produced in his workshop by elves, he lands on the rooftop of house after house and slides down the chimney to leave presents for girls and boys of all ages.

And to help make sure Santa visits children who might not otherwise have any gifts to open at Christmas, join “Operation Santa.” Here’s how it works: Register at any participating U.S. Post Office and read letters to Santa from participating boys and girls. Select a letter and provide gifts for the writer! Operation Santa observes its 100th anniversary in 2012. Although USPS began receiving letters addressed to Santa more than 100 years ago, it was in 1912 that Postmaster General Frank Hitchcock authorized local postmasters to allow postal employees and citizens to respond to the letters. This program became known as Operation Santa. Today, hundreds of thousands of elves across the country are helping Santa make his rounds!

Santa’s annual journey is joyfully captured in this block of four holiday stamps, with two rows of two stamps each presenting a “classic” image of Santa and his reindeer circling around snow-covered rooftops.

Though his roots go much further back, the modern Santa Claus, the giver of gifts, captured the American imagination in the Revolutionary War era. At that time, understandably critical of English traditions, people looked to the Dutch figure of Sinterklaas for cultural cues and seasonal inspiration. Since then, Santa has become more popular, and is today beloved by millions of children who write him letters, track his progress on the Internet, and leave him milk and cookies as tokens of their esteem.

To their cards and letters and yours, these stamps will add a dash of holiday merriment. Double-check your mailing list so you don’t forget anyone nice!

Artist Paul Rogers worked with art director Howard Paine to create this block of four holiday stamps. These computer-generated images were originally drawn in pencil on paper.

The Santa and Sleigh stamps are being issued as Forever® stamps in double-sided booklets of 20 self-adhesive stamps. Forever stamps are always equal in value to the current First-Class Mail one-ounce rate. At the time of issuance, the Santa and Sleigh stamps are being sold at a price of 45 cents each, $9.00 per double-sided booklet of 20.

Stamp Art Director, Stamp Designer

Howard E. Paine

A member of the Citizens’ Stamp Advisory Committee before being named an art director in 1981, Howard E. Paine supervised the design of more than 400 U.S. postage stamps. After three decades as an art director for the U.S. Postal Service, he retired in 2011.

For more than 30 years Paine was an art director for the National Geographic Society, where he redesigned National Geographic magazine, developed the children’s magazine, National Geographic World, and designed Explorers Hall. A popular lecturer, he has spoken at Yale University and New York University, among others, and presented programs for the National Park Service and the Smithsonian Institution. A judge for numerous art shows and design competitions, Paine also taught magazine design at The George Washington University. 

Paine had been a stamp collector since childhood. In 2000, he designed the catalog for Pushing The Envelope: The Art of the Postage Stamp, an exhibit of original stamp art at the Norman Rockwell Museum in Stockbridge, Massachusetts.

Howard Paine died on September 13, 2014.

Stamp Artist

Paul Rogers

First Day of Issue Ceremony

First Day of Issue Date: October 13, 2012
First Day of Issue Location: New York, NY

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